Our recruiting experts show why employer reviews on Kununu and other platforms are so important for companies.
Our recruitment experts highlight why employer ratings on platforms like Kununu and others are so important in recruiting.
Tom received an interesting job opportunity from a friend via Facebook. After visiting the website where the company presents its best side, Tom wonders how other people perceive the company and how employees rate their employer.
On Google, Tom looks at the reviews to see how customers perceive the company. On Kununu, he can quickly see how employees rate their employer and whether the employer actively engages with the reviews.
In the digital age, it is very easy for employees to inform themselves and consider third-party perspectives for forming their opinions. Employers would do well to regularly check employee satisfaction and take feedback seriously. Failure to do so can negatively impact work morale, be seen as a sign of disinterest, and deter potential applicants.
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